Why this exists

Most of the internet wants something from you — a click, a signup, a subscription. Just Cause doesn't. It's a tiny ritual: send a dollar to a stranger, just because.

When you pay, your gift waits for the next visitor. They land on the site, see your color and your little note, and redeem the money as a gift card. Then they get the chance to pass one on too.

It's not a charity. It's not a startup. It's a small experiment in whether a moment of kindness, multiplied across strangers, can still feel good on the internet in 2026.

How the money moves

Payments are processed by Stripe. Gift cards are delivered by Tremendous, redeemable for Amazon, Visa, Starbucks, Target, DoorDash, and 50+ more. A small "happy fee" (about 15%) covers payment processing and keeps the site running. The rest goes to the next person — every cent of it.

Questions?

Email hello@justcause.live. We read every one.